Words only carry meaning if you know the understood meaning and have a grasp of their context to interpret them correctly. ![]() The words themselves have meaning within their specific context or language community. Language Has RulesĪs mentioned earlier in this chapter, language is a system of symbols, words, and/or gestures used to communicate meaning. Whether it’s a simple conversation with a coworker or a formal sales presentation to a board of directors, these principles apply to all contexts of communication. In this section, you’ll examine each principle and explore how it influences everyday communication. Verbal communication is based on several basic principles. ![]() ![]() Chapter 2: Delivering Your Message 12 Principles of Verbal Communication
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